by alishia | Sep 5, 2025 | Uncategorized
How to Create a Funnel That Actually Converts (And Why Your Business Needs One) Imagine this: you’ve poured hours (and maybe more dollars than you’d like to admit) into ads, only to watch clicks turn into… crickets. No emails. No sales. Just silence. If you’ve ever...
by alishia | Aug 20, 2025 | Uncategorized
What Does Success Really Look Like in Paid Ads? Let’s be honest—when most people start running ads, they picture instant sales, inboxes full of leads, and that magical “cha-ching” notification sound on repeat. But the truth? Success in paid advertising doesn’t always...
by alishia | Aug 6, 2025 | Uncategorized
Ad Metrics Made Simple: A Beginner’s Guide to CPC, CPA, ROI, and More… Ever opened your Facebook™ or Google™ ad dashboard and thought, “Wait… what do all these numbers even mean?”If acronyms like CPC, CPA, ROI, and CTR make your head spin, you’re not alone. The...
by alishia | Jul 15, 2025 | Uncategorized
How to Know if Your Ads Are Working (And What to Do if They Aren’t) You finally hit “Publish” on your Facebook or Google ad… Yay!And then comes the part no one warns you about: the waiting… Maybe you’re refreshing your screen. Obsessively checking your ad stats....
by alishia | Jul 1, 2025 | Uncategorized
The Top 3 Paid Ads Mistakes Small Business Owners Make (and How to Avoid Them) Running Facebook or Google ads can feel a little like trying to assemble IKEA furniture without the manual, frustrating, overwhelming, and somehow you always end up with extra pieces (aka...
