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Why Facebook™ Ads Are Still the Best Advertising Platform for 2025 (And How to Leverage Them)

Why Facebook™ Ads Are Still the Best Advertising Platform for 2025 (And How to Leverage Them)

by alishia | Jan 10, 2024 | Uncategorized

Why Facebook™ Ads Are Still the Best Bet for Businesses in 2025 And How to Leverage Them Let’s face it—there’s a lot of chatter about the “next big thing” in advertising. But here’s an unpopular opinion: Facebook™ (aka Meta™) is STILL the best advertising...

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New episode just dropped. 🎙️ This one's personal. New episode just dropped. 🎙️ This one's personal. I'm talking about burnout. The real kind. The kind where you're exhausted but afraid to stop because you're convinced everything will fall apart if you do. I've been there. Working through our family vacation in Hawaii. Telling myself I couldn't afford to fully unplug. Then we went camping. No cell service. Forced offline. And something shifted. That's when I realized: rest isn't just about recovery. It's about perspective. When you're in it every single day, you can't see clearly. You lose sight of what's working, what's not, and what needs to change. But when you step away—even for a few days—clarity comes. In this episode, I'm sharing my messy journey with burnout as a work-from-home mom and business owner. And I'm challenging you to do something uncomfortable: Block off time for yourself. Notice the stories you're telling yourself about why you can't rest. And give yourself permission to step away without guilt. If you started your business for freedom but feel trapped instead, this episode is for you. Comment PODCAST and I'll send you the link. #burnoutrecovery #entrepreneurburnout #workingmomlife #sustainablebusiness #inthellaments
Some of you will understand this on a spiritual le Some of you will understand this on a spiritual level. #selfcareformoms #momhumor #entrepreneurlife
Before I run ads for anyone, I ask these questions Before I run ads for anyone, I ask these questions first. Not because I'm picky about who I work with. I mean, I am, but also because I want ads to actually work FOR you. I've seen too many business owners spend $3K, $5K, even $10K on ads before they're ready and then blame the ads when it doesn't work. But the ads aren't the problem. The foundation is. So before we launch anything, we make sure you have: → A clear offer (not just "I help people with X" but a specific transformation) → Capacity to handle the leads (if ads work, can you respond?) → Clear numbers (customer cost, lifetime value, what you can afford to spend) → Messaging that makes sense in 5 seconds or less If the answer to any of these is 'not really' or 'I'm working on it,' we pause. We build the foundation first. We clarify the offer. We tighten the messaging. We make sure the numbers work. Then we run ads. And they work. Because we set them up to succeed. Here's what I want you to know: If you're thinking about running ads but something feels off, trust that instinct. You might not need ads yet. You might need clarity first. That's not a bad thing. That's smart business. And that's why when you work with me, we figure out all of this stuff from the beginning. Want to talk through whether you're ready for ads (or what you need to get ready)? Comment STRATEGY and let's figure it out together. #facebookads #adsreadiness #marketingstrategy #smallbusinessmarketing #strategicgrowth
Are you treating ads like a faucet you can turn on Are you treating ads like a faucet you can turn on and off? Business slow? Turn on ads. Business picks up? Turn off ads. I get why business owners do this. It feels logical. Why spend money on ads when you're already busy? But here's the problem: Ads aren't a faucet. They're a flywheel. When you turn them off, you lose momentum. You lose what the system learned about your audience. You lose the people who were starting to pay attention. When you turn them back on? You're starting over. The best-performing ad accounts run consistently. Not massive budgets. Just consistent. $500–$1,000/month, every month, building momentum over time. And here's what most people don't know: The best time to run ads? Right now. Q1. January through March is when other businesses pull back after the holidays. Less competition = lower costs = your budget goes further. This is my favorite time to run ads for clients. We get better results for less spend because the ad space isn't crowded. But most business owners do the opposite. They turn ads off in Q1 because "it's slow." Meanwhile, their competitors are building momentum that compounds for the rest of the year. Think of ads like compound interest. Consistency matters more than budget. If you've been turning ads on and off and wondering why they're not working, this is probably why. Want to talk through a sustainable ads strategy? Check the link in my bio to see how I can help. #facebookads #adsstrategy #digitalmarketing #smallbusinessmarketing #adsmanagement
New episode just dropped. 🎙️ This one's about mon New episode just dropped. 🎙️ This one's about money. Not how to make more of it, but how to actually manage what you have. I know, I know, why would a marketing agency be talking about money management? But hear me out: if you don't know what you can invest in your business, if you can't pay yourself consistently, how can you confidently risk spending anything towards marketing your business? This episode is all about the money management system that changed my business (and why every business owner needs one). In this episode, I break down exactly what I did and why I think every business owner needs something like this. Whether you're making $5K/month or $50K/month, if you don't have clarity on where your money is going, you're flying blind. Comment PODCAST for the link. #newpodcastepisode #profitfirst #smallbusinessfinances #businesspodcast #inthellaments
A client came to me recently wanting to invest in A client came to me recently wanting to invest in ads. First question I asked: "What's your marketing budget?" Silence. Them: "I mean... I have money in my account. I just don't know how much I can actually spend." This happens more than you'd think. Business owners making good revenue—$10K, $20K, even $50K months—but they can't tell me with confidence what they can afford to invest in marketing. Not because they're bad with money. Because they don't have a system that shows them what's available vs. what's already spoken for. So when it comes time to make a decision—run ads, hire help, invest in tools—they're guessing. And guessing feels risky. Especially when you're talking about $3K, $5K, $10K/month in ad spend. This is one of the first conversations I have with every ads client. Because good marketing decisions require financial clarity. You can't build a sustainable ads strategy if you don't know what you can consistently afford to invest. That's what Monday's podcast episode is about: the money management system that gives you that clarity. Not just for ads. For everything. If you're a business owner who wants to invest in growth but you're not sure what you can actually afford, this episode will help. New episode drops Monday, March 9. Comment PODCAST, and I'll send you the link. #adsmanagement #marketingbudget #smallbusinessmarketing #profitfirst #digitalmarketing

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