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The Goal Isn’t to Stay the Same

The Goal Isn’t to Stay the Same

by alishia | May 1, 2025 | Uncategorized

The Goal Isn’t to Stay the Same If you told my younger self I’d be running a business from home in leggings, sipping lukewarm coffee between ad campaign audits and garden walks… she would’ve laughed. Hard. She was all ambition and movement. Hustle in heels. Loud...

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If your ads are getting clicks but not sales, the If your ads are getting clicks but not sales, the culprit probably isn’t your ads at all—it’s your funnel. 

A funnel is the path that takes someone from “just browsing” → “I trust you” → “Take my money.” When that path isn’t clear, people get lost. 

✨ In my most recent blog, I’m breaking down: 

What a funnel actually is 
Why it’s the missing piece for your ads 
How to build one that finally turns clicks into customers 

Want the full post? Comment FUNNEL below and I’ll send you the link. 💡 

#marketingtips #smallbusinessmarketing #digitalmarketingblog #adsstrategy #businessgrowth
Hard truth: Most businesses don’t have an ad pro Hard truth: Most businesses don’t have an ad problem. What they really have is an unclear funnel.

If you’re getting clicks and views but not seeing sales, the issue usually isn’t your product—it’s the path you’re giving people to follow.

I’ve reviewed dozens of ad accounts, and these are the top 3 funnel mistakes I see:
1️⃣ Sending ad clicks to a busy homepage (too many distractions)
2️⃣ Overcomplicating the journey with too many steps
3️⃣ Forgetting the most important piece—following up with emails (aka leaving your most ready-to-buy customers hanging)

The fix? Keep it simple and clear. Hold their hand. Make the next step obvious. Spell it out. And always, always nurture. 💌

Try it and see what changes. And don’t forget to save this post so you can come back to it later!

#marketingfunnel #conversionfunnel #digitalads #salesfunnelstrategy #smallbusinessgrowth
If you’ve been running ads, creating content, or If you’ve been running ads, creating content, or doing all the things but still not seeing the results you want, you might be overlooking one thing: your funnel.

A funnel is simply the journey your customer takes:
“Who are you?” → “I trust you” → “Take my money.”

Without a funnel, people drop off before they ever buy. With one, your ads stop being expensive experiments and start working—because you’re giving people the right information at the right stage of their buying journey.

The step most small business owners miss? Continuing the conversation. When you stop too soon, customers forget about you. A funnel keeps them engaged until they’re ready to say yes.

✨ Ads bring the attention.
✨ Funnels build the trust.
✨ Together, they create sales.

Want help setting one up? Comment AD and I’ll send you my free ads guide.

#marketingfunnel #conversionfunnel #digitalads #salesfunnelstrategy #smallbusinessmarketing
Friend, it’s not your product. It’s not you. I Friend, it’s not your product. It’s not you. It’s your funnel—or maybe the lack of one.

A funnel is just the journey you take people on: from “Who are you?” → “I trust you” → “Take my money.” Simple, right? And when you get it right, your ads stop being expensive experiments and start bringing in real results. 💡

Stick with me this month—I’ll be sharing funnel strategies and small tweaks that make a big difference for busy business owners like us.

#marketingfunnel #conversionfunnel #salesfunnelstrategy #digitalads #smallbusinessgrowth
You didn’t start your business to spend hours bu You didn’t start your business to spend hours buried in Ads Manager. 👩🏼‍💻
But knowing just a few key metrics? That’s how you stay in the driver’s seat.

No need to be a data expert, just keep an eye on the numbers that actually matter for your goals:
✨ CPC (Are they clicking?)
✨ CPA (Are those clicks converting?)
✨ ROI (Is it worth it?)

Simple, doable, and totally game-changing. 💛

Want a shortcut? My Free Meta Ads Tracker lays it all out so you can finally read your results with confidence. Drop TRACK below and I’ll send it your way.

#adsuccess #admetricsmadeeasy #socialellamentsmarketing #digitaladstips #smallbusinessmarketing
And I thought summer was busy…

I keep saying, “when the kids go back to school I’ll have more time,” but I’m quickly realizing I’m probably lying to myself.

Send help 🚩 Just kidding… unless you’re bringing coffee. 😉

👉 Send this to your mom friends who totally get it.

#wahmlife #mompreneur #busymomlife #schoolseason

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